Building trust and engagement through compassionate storytelling, one video at a time
With years of experience serving thousands of families during their most difficult moments, I've witnessed firsthand the profound impact that compassionate communication can have on a grieving community.
Every family I've served has taught me something invaluable about empathy, dignity, and the power of meaningful support. These experiences are woven into every video we create at FHsocial.
I founded FHsocial because I believe that funeral homes and cemeteries have a unique opportunity—and responsibility—to engage with their communities beyond the service itself. Through consistent, heartfelt video content, we help you build lasting relationships that honor your profession and serve your community year-round.
Scot Bradford, Founder
Your community needs ongoing support, not just during times of loss
When families are making difficult decisions, they turn to businesses they already know and trust. Regular, compassionate content keeps you top-of-mind and establishes your expertise long before services are needed.
Grief doesn't end after the service. Your weekly content offers continued comfort, guidance, and resources to those who are navigating loss, showing your commitment to the community's well-being.
An active social media presence keeps you connected with your community beyond life's most difficult moments. Share inspiration, education, and compassion consistently throughout the year.
Many families don't know what to expect during funeral planning. Educational content demystifies the process, answers common questions, and positions you as a helpful, trusted resource.
Most funeral homes struggle with consistent content. By maintaining an active, professional presence, you distinguish yourself as a modern, caring business that values community connection.
Video content generates more engagement than any other format. Comments, shares, and interactions help you build meaningful relationships and create a supportive online community.
The most effective way to reach and engage your community
Video content receives up to 12x more engagement than text and images combined. Short videos are shared more frequently and reach wider audiences organically.
Most social media users access platforms on mobile devices. Short-form videos are designed for quick, easy consumption on phones—exactly where your audience is.
Social media platforms prioritize video content in their algorithms. This means your videos get shown to more people, increasing your organic reach without paid advertising.
Video combines visual storytelling, music, and messaging to create powerful emotional resonance. This is especially important for grief support and inspirational content.
Short videos respect your audience's time. They deliver your message clearly and concisely—people can watch, understand, and share in under a minute.
Compared to traditional advertising, short-form video delivers exceptional ROI. One video can reach thousands of people organically and continue generating engagement over time.
Bottom line: Short-form video isn't just trendy—it's the most effective way to build meaningful connections with your community while maximizing your marketing investment.
See Our Content PlansEvery video is crafted with intention, addressing a specific need in your community
Purpose: Uplift and inspire your community with messages of hope, resilience, and comfort.
Impact: These videos remind people that beauty and meaning still exist even during difficult times. They position your business as a source of positivity and emotional support.
"Bringing hope and light to those navigating life's challenges"
"Providing compassionate guidance through the journey of grief"
Purpose: Provide practical guidance and emotional support for those experiencing loss.
Impact: These videos validate feelings, offer coping strategies, and remind viewers they're not alone. They demonstrate your deep understanding of the grief journey and commitment to ongoing support.
Purpose: Demystify funeral planning and answer common questions families have.
Impact: These videos position you as a trusted expert and resource. By educating your community proactively, you reduce anxiety and build confidence in your services long before they're needed.
"Empowering families with knowledge and understanding"
Together, these three video series create a comprehensive approach to community engagement—touching hearts, supporting healing, and building lasting trust.
Let's Talk About Your NeedsHear how our videos have touched hearts and provided comfort during life's most difficult moments
"After losing my husband, I felt so alone. Then I saw one of your grief support videos on Facebook. It was like you were speaking directly to me. I watch them every week now—they give me hope that I'll be okay."
Margaret T.
Widow, 6 months
"We had no idea what to expect when planning Dad's funeral. Your educational videos answered so many of our questions before we even walked through your doors. It made everything less overwhelming during an already difficult time."
Jennifer & Mike L.
Recently bereaved family
"Your inspirational videos show up in my feed every week, and they always seem to arrive exactly when I need them. Thank you for reminding our community that there's still beauty and meaning in life, even after loss."
Robert S.
Community member
"I lost my mom last year, and the anniversary of her passing was coming up. One of your videos talked about how grief anniversaries are normal and what to expect. It helped me prepare emotionally and I didn't feel so alone."
Karen M.
Grieving daughter
"I shared one of your videos about honoring memories with my grief support group. Everyone found it so meaningful. These videos are such a gift to people who are hurting. Thank you for creating them."
David P.
Support group facilitator
"When my sister passed suddenly, I wasn't prepared at all. Your video about what happens in the first 24 hours after a death helped me know what steps to take. It brought clarity when everything felt chaotic."
Amanda R.
Bereaved sister
"These stories remind us why we do what we do. Every video has the potential to bring comfort, provide guidance, or inspire hope when someone needs it most."
— Scot Bradford, Founder